Based on the principle that emotion is as important as the artistic approach, PHI constantly works towards laying the foundation for immersive and participative art. Memorable experiences with a long-lasting impact that establish a permanent dialogue. A dialogue generated by encounters. A way to generate this universal and crucial discussion is by constantly pushing creative boundaries further. More than just an art space, PHI is a platform of opportunities for both the artist and the public. It gives a voice and a place of expression for all creative impulses, while building a space for receiving and sharing.

PHI consists of the PHI Centre, PHI Studio, artist-in-residence programs and PHI Foundation for Contemporary Art. Through eclectic programming and a strong emphasis on content creation, PHI fosters unexpected encounters between artists and audiences.


PHI Centre


The PHI Centre is a multidisciplinary arts and culture organization in Montreal, Canada founded and directed by Phoebe Greenberg. Positioned at the intersection of art, film, music, design and technology, and committed to future generations of art consumption, PHI Centre provides an experiential-focused program including virtual reality, immersive experiences and performance-based practices.


PHI Foundation for Contemporary Art


Established in 2007 by Phoebe Greenberg, the PHI Foundation for Contemporary Art is a non-profit organization dedicated to bringing impactful experiences with contemporary art to the public. Each year, the Foundation presents two to three major exhibitions, a series of public events, special collaborative projects, and a forward-thinking education and public engagement program. International in scope while responsive to the local context, all of its programming is free of charge to reinforce its commitment to accessibility and inclusion. Driven by a desire to foster connection through art, the Foundation is a gathering place, committed to nurturing convivial exchanges aimed at spontaneity and respect.